L'Oreal Paris Voluminous Original Mascara, Black [305] 0.28 oz

TLDR Review: L'Oreal Voluminous Mascara

Published: January 19th, 2026

Pros

  • Delivers noticeable volume without clumping, building lashes up to 5x their natural thickness.
  • Brush design applies evenly from root to tip, separating lashes better than many other brands.
  • Formula lasts all day without smudging or flaking, while feeling lightweight on lashes.
  • Provides an intense black color that enhances eyelash depth and works well on naturally light lashes.
  • Lengthens lashes significantly, creating a natural false lash effect with buildable coverage.
  • Washable yet lonasting, easy to remove with soap and water.
  • Highly praised and trusted with a loyal, multenerational following, considered one of the best mascaras available.
  • Quickly dries between coats, allowing for layered application without clumping.
  • Contains conditioning ingredients like Panthenol and Ceramid to protect and keep lashes soft.
  • Suitable for everyday use and special occasions due to its professionauality, bold yet natural look.

Cons

  • Some users find the color to appear slightly softer or lighter when removed, which may be unexpected for those wanting intense, lasting color.
  • The formula may not provide a dramatic pop of color for certain eye colors (e.g., green eyes) and can appear understated.
  • Some may expect more curl or length, as the emphasis is more on volume and lash separation than extreme length or curl.

Bottom Line

L'Oreal Paris Voluminous Original Mascara is a classic, proven favorite for building full, clump-free volume with an intense black finish that lasts all day. Its balanced formula conditions lashes while delivering professional results you can trust, making it ideal for daily wear or special occasions. If you're looking for a mascara focused on bold volume and lash separation that washes off easily without harsh removal, this one is a strong contender. However, if you're after a mascara with extra dramatic curl or very vibrant pop for color-specific needs, you may want to explore other options.

Lowest at any Popular Retailer
$6.74 at Kroger
How we researched this

About this review: We pulled together findings from professional reviews and hundreds of user reviews, and cross-referenced them with ShopSavvy's pricing data from 37 retailers to give you the short version.

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