Pros

  • β€’Delivers on taste and texture, making it a reliable butter substitute.
  • β€’Marketed as a healthier alternative with less saturated fat than traditional butter.
  • β€’Impressive flavor profile that closely resembles real butter without the heaviness.
  • β€’Smooth texture makes it easy to spread on toast and suitable for baking or cooking.
  • β€’Melts nicely and integrates well into recipes, adding a satisfying richness.

Cons

  • β€’Excessive plastic packaging is disappointing and a concern for environmental waste.
  • β€’Recent experiences suggest higher water content, negatively affecting dish quality.
  • β€’Noticed a strange and sour taste, with some reports of chemicaike flavor in recent batches.
  • β€’Some users observed a change in flavor and consistency, diminishing its real butter resemblance.
  • β€’Mold found under the inner plastic covering indicates quality control issues.
  • β€’The cost is considered high compared to its perceived quality, with some preferring actual butter.

Bottom Line

"I Can't Believe It's Not Butter" Original Spread provides a smooth, buttery flavor and healthier alternative to traditional butter, but recent reports of quality issues and environmental concerns need addressing. If consistent taste and eco-friendlier packaging are priorities, you might want to consider actual butter or other substitutes.

Lowest at Amazon
$11.79 at Amazon
Lowest at any Popular Retailer
$11.49 at Instacart

Where to Buy

Prices last updated: August 9th 2025 11:19 pm
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