Pros

  • β€’Leaves clothes clean and fresmelling.
  • β€’Has a strong positive brand association, trusted from childhood.
  • β€’Gentle on the skin, making it suitable for sensitive users.
  • β€’Effective for regular washes without causing skin dryness.
  • β€’Ideal for individuals with a sensitive sense of smell as it leaves no chemical or perfume odor.

Cons

  • β€’Optical brighteners can cause bright white splotches on fabrics, damaging cream or ivory linens.
  • β€’Direct application for stains can lead to uneven deposition and discoloration.
  • β€’May cause orange stains and bleaching on colored clothing, leading to damage.
  • β€’Some users experienced skin rashes and water bumps on hands.
  • β€’Potential changes in formulation since 2023 might be causing these new problems.

Bottom Line

The Purex Dirt Lift Action Free & Clear Detergent is a solid choice if you're looking for a hypoallergenic and scent-free option that effectively cleans your laundry. However, it might not be ideal for colored fabrics due to reported bleaching issues and potential skin reactions. Proceed with caution, especially if you'll be spot-cleaning or using it on sensitive linens.

Lowest at any Popular Retailer
$6.99 at Instacart

Where to Buy

Prices last updated: May 29th 2025 5:53 pm
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