Pureology Hydrate Moisturizing Conditioner | Softens and Deeply Hydrates Dry Hair | For Medium to Thick Color Treated or Natural Hair | Sulfate Free Conditioner | Vegan

TLDR Review: Pureology Hydrate Conditioner

Published: May 25th, 2025
Last Updated: July 18th, 2025

Pros

  • Transforms hair to look and feel luxurious with excellent moisture and hydration, especially for long hair.
  • Aromatherapy scent is mild and natural, appealing to those sensitive to strong fragrances.
  • Outperforms other hignd brands like Kérastase, Aveda, and Oribe based on user experience.
  • Provides refreshing peppermint tingle, making it an invigorating addition to morning routines.
  • Does not dry out the scalp or make hair brittle, leaving hair tanglree and shiny.
  • Effective for maintaining healthy hair even with yearly chemical highlights.
  • Suitable for daily use, effective for fine/thin, coloreated hair without negative effects.

Cons

  • Experienced severe damage, including dryness and hair loss, with a similar occurrence in past experiences.
  • Strong minty chemical smell causing a burning sensation on skin for over 12 hours.
  • Left a thick, sticky residue on hair that was difficult to rinse out.
  • Experienced a lingering sensation on the neck after use.
  • Considered excessively expensive for the small quantity provided.
  • Required more frequent washing than usual, making fine hair greasy and heavy.
  • Not advisable for fine hair or those sensitive to strong smells, as it may cause irritation or swelling.

Bottom Line

The Pureology Hydrate Moisturizing Conditioner, while praised for its luxurious effect and hydration properties, has caused significant issues for some users, including severe dryness, irritation, and even hair loss. It seems to excel for thicker hair types but may not be suitable for fine hair, or for those sensitive to potent smells and potential irritants. For those who value sustainability and high-end performance, it holds its own against competitors like Kérastase and Aveda. Conducting a patch test and considering your hair type and fragrance sensitivity is recommended before committing to this product.

Lowest at any Popular Retailer
$31.54 at Newegg
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