Figuring out how long a 48-pack of Seventh Generation toilet paper will last really depends on a few things like how many people are using it and how often they use it.

On average, one person might go through a roll every week or two. So for just one person, a 48-pack could potentially last between 48 to 96 weeks.

If it's a family of four, you're probably looking at more like 12 to 24 weeks. It all boils down to your household's habits.

So, it could last you almost a year if it's just for you, or only a few months if you're sharing with a bigger group.