LG OLED evo W6 77-inch TV
Where to Buy
| Retailer | Price | Last seen | Buy |
|---|---|---|---|
A arceto.com | $1,944.97 | Oct 2, 2026, may have changed | Buy Now |
 Best Buy 15-day returns (in store too) · free return shipping · free shipping on $35+ | $1,999.99 | Oct 26, 2026 | Buy Now |
C CompSource | $2,132.21 | Oct 2, 2026, may have changed | Buy Now |
A aztekcomputers.com | $2,275.28 | Oct 2, 2026, may have changed | Buy Now |
 Amazon Sold by Electronic Express | $2,299.99 | Oct 2, 2026, may have changed | Buy Now |
Prices are collected from retailer listings; each row shows the date we last saw that price. Return and shipping terms are each store's standard policy from our retailer research (April 2026). Some products and categories have different terms, so check with the store before you buy.
Used & Refurbished
✨ See 2 used & refurbished prices with ShopSavvy ProGet the app →Price history summary
Lowest new price we recorded at major retailers (Amazon, Walmart, Best Buy, Target, The Home Depot and Lowes) in the last 90 days: $2,299.99 at Best Buy on Oct 10, 2026.
Range over the last 12 months: $2,299.99 (Best Buy, Oct 10, 2026) to $3,699.99 (bestbuy.com, Aug 28, 2026). The lowest current offer at these retailers, $1,999.99 at Best Buy, is 13% below its 90-day low. Based on 73 recorded prices since Mar 20, 2026 for offers sold by these retailers themselves (not marketplace sellers). Summary as of Oct 16, 2026.
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Pros
- •Offers a stunningly bright display that handles SDR, HDR, and Dolby Vision content with impressive luminance levels.
- •Exceptional HDR performance with vibrant colors and optimized contrast, making movies and games pop.
- •Video quality is top-notch, with effective motion interpolation and good handling of cinematic 24p content.
- •Modern, sleek design with almost invisible bezels that blend seamlessly into various room décors.
- •Built-in AI picture and sound settings personalize your viewing experience for different content types.
- •Supports multiple streaming platforms like Netflix, Disney Plus, and YouTube through webOS, making entertainment easy.
- •Dolby Atmos and Dolby Vision integration ensure immersive audio-visual experiences.
- •Handles high-quality 4K HDR content well, reducing common OLED issues like crushed blacks or banding.
- •Compatible with a wide range of devices and gaming consoles, with multiple HDMI and USB ports.
- •Built-in smart features like Chromecast, AirPlay, and voice control add convenience.
Cons
- •Software glitches, especially with picture calibration tools and DTM professional, sometimes hinder optimal settings.
- •AI picture mode works better with native apps but less effectively on external devices like gaming consoles.
- •The remote control has an excess of buttons, feels cluttered, and lacks backlit functionality.
- •Premium features may require ongoing subscriptions or a stable internet connection for full use.
- •Some users might find the built-in voice recognition and smart home features less responsive or unnecessary.
- •Relatively high price point considering the current market; waiting for discounts may be wise.
- •The remote's design could be more user-friendly for navigating complex menus.
- •As with most OLEDs, potential for burn-in exists if static images are left on screen for long periods, though this is less of a concern with newer models.
Bottom Line
The LG OLED evo W6 77-inch is a top-tier flagship with superb picture quality, bright HDR performance, and a sleek design that suits modern interiors. While it offers excellent immersive entertainment and multiple smart features, it’s worth considering potential software glitches and remote control quirks before making a leap. If you prioritize ultra-bright OLED visuals and a premium smart TV experience, this model is a strong choice. However, you might also explore other premium OLEDs like the Sony A95K if you want slightly more refined software or remote controls.
What Reviewers Are Saying
📚More About LG OLED evo W6 77-inch TV
Discussion
ShopSavvy compares prices across thousands of retailers so you always get the best deal. Prices are collected from retailer listings, and each one shows the date we last saw it. Our expert reviews and community discussion help you make informed buying decisions.