IMPOSSIBLE FOODS
Impossible Burger
$2.83across 37 retailers
Model: 816697021002UPC: 816697021002
Where to Buy
Newest price seen: Jan 11, 2026
| Retailer | Price | Last seen | Buy |
|---|---|---|---|
 Amazon Sold by Eternity Essentials | $2.83 | Jul 17, 2022, may have changed | Buy Now |
S shipt | $4.99 | Jan 11, 2026, may have changed | Buy Now |
E EasyBins | $5.96 | May 9, 2023, may have changed | Buy Now |
 Target 90-day returns (in store too) · free return shipping · free shipping on $35+ | $6.29 | Oct 10, 2023, may have changed | Buy Now |
C cooklist | $6.78 | Jan 11, 2026, may have changed | Buy Now |
Prices are collected from retailer listings; each row shows the date we last saw that price. Return and shipping terms are each store's standard policy from our retailer research (April 2026). Some products and categories have different terms, so check with the store before you buy.
Pros
- •Delivers a juicy, flavorful, and beef-like texture that closely mimics real ground beef, avoiding the rubbery or creamy feel common to other plant-based substitutes.
- •Versatile enough to use in a variety of dishes like hamburger patties, tacos, spaghetti, chili, and shepherd’s pie.
- •Appealing to both vegetarians and meat-eaters, making it a great option for households with mixed diets.
- •Holds together well on the grill and cooks similarly to traditional hamburger meat.
- •Works well mixed with both other plant-based ingredients and real meats without compromising flavor.
- •Offers a satisfying, meaty flavor especially when seasoned simply with salt and pepper or with more complex spices.
- •Seen as a healthier alternative that helps with dietary shifts towards more plant-based options without sacrificing favorite meals.
- •Effective for picky eaters looking to add more plants to their diet without losing the familiar meat experience.
- •Smells slightly skunky to some but overall tastes fine and satisfying.
- •Fits vegan diets well while still offering the familiar burger experience.
Cons
- •Not an exact replica of hamburger meat; some describe the flavor and texture as “decent” rather than perfect.
- •Can have a mushy or pate-like consistency when blended with other meats, which might not appeal to everyone.
- •The smell may be off-putting initially, described by some as slightly skunky.
- •While great for many dishes, a few users might find it less suited for those expecting a perfect match to the traditional beef flavor.
Bottom Line
The Impossible Burger Made from Plants, 12oz, is one of the best plant-based ground beef alternatives on the market, offering a satisfying taste and texture that appeals to both vegans and meat-eaters alike. It works wonderfully in classic beef dishes and can help ease transitions to healthier or plant-forward diets without major compromise on flavor. If you want a plant-based burger that holds up on the grill and blends well in your favorite recipes, this is a solid choice to try. However, if you’re seeking an *exact* beef replica or are very sensitive to the plant-based aroma, keep that in mind before buying. For a similar experience with minimal compromises, this is your go-to product.
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