Best 360 Cameras for Real Estate Agents 2024

We analyzed top picks from leading reviewers to find the best for every need
Published: May 23rd, 2024

🏡In the fast-paced world of real estate, giving potential buyers an immersive, high-quality virtual tour can really set you apart. 360 cameras have become essential tools for real estate agents, letting you create detailed, interactive views that truly capture a space. We've checked out the top options available to make sure our recommendations suit a variety of needs and budgets.

Whether you're a seasoned pro looking for the best quality or a newcomer seeking an affordable yet capable option, we've got you covered.

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Overall Best: Matterport Pro2

Matterport Pro2 3D Camera - High Precision for Virtual Tours, 3D Mapping, & Digital Surveys with 360 Views and 4K Photography with Trusted Accuracy and Speed (Renewed), Black

If you're looking for a top-tier 360 camera and are willing to invest in the best, the Matterport Pro2 stands out. This camera not only delivers exceptional quality 360 tours but also offers features that can significantly enhance your real estate presentations. The Matterport Pro2 provides floor plans, doll-house views, and accurate measurements, ensuring that potential buyers get a comprehensive understanding of the space. The image quality is unparalleled, making it worth every penny for serious real estate professionals. Pros: Superior image quality, excellent customer service, top-rated brand in the 360/3D camera market. Cons: High price, longer capture times for large properties, bulky size.

Available at Amazon
View at Amazon

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Runner-up: Ricoh Theta Z1

RICOH THETA Z1 51GB Black 360° camera, two 1.0-inch back-illuminated CMOS sensors, increased 51GB internal memory, 23MP images, 4K video with image stabilization, HDR, High-speed wireless transfer Camera only

The Ricoh Theta Z1 is an excellent choice for real estate agents seeking high-resolution capabilities and a user-friendly experience. This camera boasts impressive stitching quality and ample storage, vital for capturing detailed, uninterrupted images. Despite its compact size, the Theta Z1 does not compromise on performance, making it ideal for creating professional virtual tours quickly. It’s an especially great option if you need something that's easy to transport and simple to use. Pros: High-quality 360 tours, compact and lightweight design, user-friendly, quick results. Cons: Relatively expensive, lacks accurate floor plan creation.

Lowest at Amazon
$996.95 at Amazon
Lowest at any Popular Retailer
$996.95 at Adorama

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Budget Pick: Insta360 One X

O'woda Waterproof Housing Case for Insta360 ONE X, Underwater Protective Shell New Version Diving Case for Insta360 ONE X Action Camera Accessories, Diving Depth 30M / 98 FT, Black

For real estate agents on a budget, the Insta360 One X offers great value without sacrificing too much in terms of quality. Known for its reasonable price and solid photo and video quality, this camera is perfect for those new to the 360 virtual tour market. Compact and easy to use, the Insta360 One X is a practical choice for those who want to dip their toes into the world of 360 photography without a hefty investment. Pros: Excellent value for money, user-friendly, compact size, good overall image quality. Cons: Better suited as a video camera than a 360 photo camera, performs poorly in low-light conditions.

Lowest at any Popular Retailer
$55.99 at Amazon

Best for Professionals: Panono

For real estate professionals needing the highest image resolution, the Panono 360 camera is hard to beat. With 32 lenses, it delivers unmatched image clarity. However, it comes with a higher risk of parallax and requires careful handling to avoid image artifacts, making it less practical for everyday use but perfect for high-end, detailed presentations. Pros: Superior image resolution. Cons: High risk of parallax errors, expensive, and slightly larger design.

Lowest at any Popular Retailer
$1.29 at Amazon

Best for Versatility: Insta360 X3

Insta360 X3-360 Action Camera with 5.7K 360 Active HDR Video, 4K Single-Lens Camera, Waterproof, FlowState Stabilization, 2.29" Touchscreen, AI Editing, for Motorcycle, Wintersports and Vlogging Standalone + Official Sticker

The Insta360 X3 is incredibly versatile, offering a wealth of features that justify its price. This camera can capture stunning 360-degree photos and videos, and it also allows for single-lens recording if needed. With Dual 1/2" 48MP sensors, a 4K single-lens mode, and a waterproof build, it's engineered for versatility and durability. The large display screen makes framing shots easier, though the battery life is somewhat limited at 75 minutes, so you may need to carry spares for longer shoots. Pros: Dual 1/2″ 48MP sensors, 4K single-lens mode, durable waterproof design, large display for easy use. Cons: Limited battery life.

Lowest at any Popular Retailer
$379.99 at Amazon
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