Wayfair

Return window

30 days

Holiday extension

No

Restocking fee

Varies; customer typically pays return shipping unless item arrived damaged, defective, or Wayfair's error

Return shipping

Customer pays return shipping (deducted from refund) unless Wayfair's fault

In-store returns

No

Receipt required

Yes

Final-sale categories

Clearance items marked non-returnable, Large appliances once installed, Mattresses after trial period, Personalized/custom items, Assembled items (in many cases), Open-box deals, Gift cards

30-day return window from delivery. Customer generally pays return shipping, which is deducted from refund. Bulky/large items often have restocking fees or are non-returnable. No physical store return network (the Wilmette IL experimental store opened 2024 is the only retail location).

Offers price matching

Yes

Competitors matched

Amazon, Target, Overstock, Home Depot, Lowe's

Exclusions

Marketplace/third-party sellers, Auction sites, Clearance/closeout items, Bundle deals, Items already on sale at Wayfair, Price errors, Items out of stock at competitor

How to request

Contact Wayfair customer service via phone or chat before placing order with competitor URL; agent verifies and applies match

Price match must be requested before purchase and is discretionary. No documented post-purchase price adjustment policy.

Free shipping threshold

$35

Standard delivery

2–5 days

Same-day delivery

No

Store pickup

No

International shipping

Yes

Free shipping on orders $35+. Large/bulky items may incur additional freight/delivery fees even above threshold. Ships to US, Canada, UK, Germany, Ireland.

Apple Pay (online)

Yes

Apple Pay (in-store)

No

Google Pay

Yes

PayPal

Yes

Buy Now, Pay Later

Affirm, Klarna, Afterpay

Store credit card

Yes

Gift cards

Yes

Program name

Wayfair Credit Card / Wayfair Professional (B2B only)

Free to join

Yes

Earning rate

5% back in rewards on Wayfair family purchases with Wayfair Credit Card; no general consumer rewards program

Tier benefits

Wayfair Professional: trade discounts, dedicated account manager, bulk pricing (B2B only), Credit card: 5% rewards or 0% financing promos on qualifying purchases

No general consumer loyalty/rewards program. Wayfair Professional is B2B/trade only. Rewards tied to store credit card issued by Citi Retail Services.

Live chat

9am-10pm ET 7 days/week

Phone support

1-844-271-2972

Email support

Yes

Avg. response time

Phone/chat 9am-10pm ET 7 days/week; email typically 1-2 business days

Fake sales frequency

high

Strikethrough honesty

inflated

Dynamic pricing used

Yes

Wayfair has been repeatedly called out and sued over deceptive strikethrough 'list prices' that do not reflect genuine prior selling prices. Multiple class action suits allege inflated reference prices. Investigations and user reports document variable/dynamic pricing where the same SKU shows different prices to different users based on browsing behavior, location, or device. Frequent sitewide 'sales' with limited genuine discount.

Sells customer data

Yes

Targeted advertising

Yes

Account required to shop

No

Trustpilot

3.5 / 5 (35,000 reviews)

Better Business Bureau

B

Sitejabber

2.0 / 5

Knoji

4.2 / 5

Apple App Store

4.8 / 5

Google Play

4.7 / 5

Legal name

Wayfair Inc.

Headquarters

Boston, Massachusetts, USA

Founded

2002

Ticker

NYSE: W

Annual revenue

$11.9B

Employees

12,300

Website

https://www.wayfair.com