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Retailer Report Card

Walmart

Walmart offers a strong 90-day return policy, free shipping over $35, and 24/7 customer service. The weakest dimension is price matching — Walmart scrapped its Savings Catcher program in 2019 and now only matches Walmart.com prices in its own stores. Active class-action litigation alleges shelf vs. checkout price discrepancies.

B+
Overall Grade
Researched 4/16/2026
Return window
90 days
Price matching
Yes
Free shipping
$35+
Trustpilot
1.7 / 5
BBB rating
A+
Loyalty program
Walmart+

Return Policy

A
Return window
90 days
Holiday extension
Yes
Restocking fee
No restocking fee from Walmart/WFS; some Marketplace sellers may charge up to 20% on luxury goods, major appliances, and heavy furniture.
Return shipping
Free for most items sold and shipped by Walmart or WFS.
In-store returns
Yes
Receipt required
No
Final-sale categories
prescription medications and devices, diabetic supplies, firearms and ammunition, airsoft and air guns, BB guns, crossbows, pepper spray and bear spray, pregnancy/ovulation/COVID-19 tests and home diagnostic kits, opened breast pumps and home hygiene medical equipment, sex toys

Most items 90 days; Marketplace (third-party seller) items typically 30 days. Returns without a receipt require valid government-issued photo ID.

Price Matching

C
Offers price matching
Yes
Competitors matched
Walmart.com (in-store only)
Exclusions
competitor retailer prices, Walmart.com price drops after purchase, Marketplace seller prices, prices at other Walmart stores or Neighborhood Markets, Walmart.com does not price-match any external sources
How to request
Ask the Walmart store manager on duty at checkout or customer service in a U.S. Walmart store; store manager has final decision. Walmart.com does not offer price matching.

Walmart discontinued its Savings Catcher competitor ad-match program in 2019. Current policy only allows in-store matches to Walmart.com's price on the identical item.

Shipping

A
Free shipping threshold
$35
Standard delivery
3–5 days
Same-day delivery
Yes
Store pickup
Yes
International shipping
No

Free 2-day shipping on qualifying items with $35 minimum. Walmart+ members get free shipping with no minimum plus free next-day and 2-day shipping. Same-day delivery with $35 minimum (free for Walmart+); Express delivery (under 2 hours) available for fee. Store pickup free.

Payment Methods

Apple Pay (online)
No
Apple Pay (in-store)
No
Google Pay
No
PayPal
Yes
Buy Now, Pay Later
Affirm
Store credit card
Yes
Gift cards
Yes

Loyalty Program

B+
Program name
Walmart+
Free to join
No
Annual cost
$98/yr
Earning rate
No points-based earning; benefits-based membership
Tier benefits
Free shipping with no order minimum, Free same-day delivery on $35+ orders (grocery and Rx), Member-exclusive gas/fuel savings at participating stations, Free Paramount+ Essential or Peacock Premium streaming (member's choice), Early access to special deals, Mobile Scan & Go in-store checkout

$98/year or $12.95/month. 30-day free trial. Discounted tiers: Walmart+ Assist ($49/year) for SNAP/WIC/Medicaid recipients; Walmart+ Student ($49/year).

Customer Service

Live chat
24/7
Phone support
24/7
Email support
Yes
Avg. response time
~2 min average hold on phone; chat connects within minutes

Pricing Transparency

B+
Fake sales frequency
moderate
Strikethrough honesty
mixed
Dynamic pricing used
No

Active class-action lawsuit (Kahn v. Walmart, revived by federal appeals court July 2024) alleges shelf prices differ from checkout prices by 10-15% on a meaningful share of items. Sonoma County DA previously settled scanner-overcharge/false-advertising case. Walmart is rolling out electronic shelf labels to 2,300 stores (all US stores targeted by end of 2026) but publicly denies intent to use ESLs for surge pricing.

Privacy & Data Practices

Sells customer data
Yes
Targeted advertising
Yes
Account required to shop
No
Notable data incidents
  • 2021: Walmart Canada website security flaw exposed customer information
  • 2024: Spark Driver portal breach (Dec 2023-Feb 2024) compromised 200+ driver accounts including SSNs, DOBs, addresses, and driver's license numbers
  • 2024: Merrill Lynch 401(k) email mishap exposed names and SSNs of 1,883 Walmart employees
  • 2024: Terminated associate accessed other associates' payroll accounts (Sep 2023-Mar 2024) to commit payroll fraud

Third-Party Trust Ratings

Trustpilot
1.7 / 5 (12,131 reviews)
Better Business Bureau
A+ · Accredited
Sitejabber
2.6 / 5
Apple App Store
4.8 / 5
Google Play
4.7 / 5

Company

Legal name
Walmart Inc.
Headquarters
Bentonville, Arkansas, USA
Founded
1962
Ticker
WMT
Annual revenue
$713.2B
Employees
2,100,000

Sources