Amazon's Alexa+ AI Assistant Launches in Canada, Free for Prime Members
Amazon has expanded its next-generation AI-powered Alexa+ assistant beyond the US for the first time, launching in Canada. The enhanced assistant is available free to Prime members during the Early Access phase, with paid access coming later for non-Prime customers.
Amazon Brings Alexa+ to International Markets
Amazon's Alexa+ is officially going global, with Canada becoming the first international market to receive the next-generation AI-powered assistant. This marks a significant expansion for Amazon's enhanced voice assistant beyond its initial US launch.
Free for Prime Members During Early Access
Canadian Prime members can now access Alexa+ at no additional cost as part of their existing subscription benefits. The Early Access phase is completely free for Prime subscribers, making the upgraded assistant immediately available to millions of users.
Non-Prime customers will have the option to pay for Alexa+ access in the future, though Amazon has not yet announced specific pricing or timing for this paid tier.
Why This Matters for Consumers
The international expansion of Alexa+ represents Amazon's commitment to bringing advanced AI capabilities to its voice assistant platform worldwide. For Canadian consumers, this means access to the same enhanced AI features that US users have been testing, without waiting for a prolonged rollout period.
Prime members in particular benefit from immediate access to the upgraded assistant without any additional fees, adding value to their existing subscriptions. As Amazon continues its global rollout, users in other countries can likely expect similar launches in the coming months.
The move also intensifies competition in the AI assistant space, as Amazon works to keep pace with other tech giants expanding their AI-powered services internationally.
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