# TLDR Review: COVERGIRL Outlast Lip Color Blushed Mauve

*Published: 2026-02-12 | Updated: 2026-02-12 | Source: https://shopsavvy.com/reviews-tldr/covergirl-outlast-lip-color-blushed-mauve*

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## Product: COVERGIRL Outlast Lip Color Blushed Mauve
**Brand:** COVERGIRL

## Pros
- Long-lasting color that stays vibrant for hours with minimal touch-ups needed, even after drinking and eating.
- Comfortable, lightweight feel that does not dry out lips or feel sticky.
- Smooth, easy application with great coverage and a pleasant texture.
- Topcoat provides a subtle shine and locks in color, improving the longevity of any lipstick applied underneath.
- Does not transfer to other objects or people, including dentures, which is a big win over traditional lipstick.
- Wide range of shades available, suitable for natural or brighter looks.
- Versatile formula that can act as both a gloss and a matte finish.
- Reliable for all-day wear and preferred for its convenience and durability compared to regular lipstick.

## Cons
- Color representation can be misleading; some shades look different in person than in photos (e.g., bright pink appearing dull mauve).
- Requires blotting or drying before applying gloss or balm to maintain durability and minimize transfer.
- Not cruelty-free, which may be a dealbreaker for ethical shoppers.
- Some colors might be brighter or less pigmented than expected, needing adjustment post-application to tone them down.

## Bottom Line

The COVERGIRL Outlast All-Day Moisturizing Lip Color in Blushed Mauve is a solid choice if you want a long-lasting, comfortable lip color that doesn’t budge or transfer easily throughout your busy day. Just be ready for slight color variation versus online images and remember to blot before layering gloss for the best wear. If ethical considerations or perfect color accuracy are top priorities for you, you might want to explore other cruelty-free brands or double-check shade swatches before committing. Overall, this formula offers excellent staying power and moisture without the sticky mess.

## Pros vs Cons at a Glance

| Pros | Cons |
|------|------|
| Long-lasting color that stays vibrant for hours with minimal touch-ups needed, even after drinking and eating. | Color representation can be misleading; some shades look different in person than in photos (e.g., bright pink appearing dull mauve). |
| Comfortable, lightweight feel that does not dry out lips or feel sticky. | Requires blotting or drying before applying gloss or balm to maintain durability and minimize transfer. |
| Smooth, easy application with great coverage and a pleasant texture. | Not cruelty-free, which may be a dealbreaker for ethical shoppers. |
| Topcoat provides a subtle shine and locks in color, improving the longevity of any lipstick applied underneath. | Some colors might be brighter or less pigmented than expected, needing adjustment post-application to tone them down. |
| Does not transfer to other objects or people, including dentures, which is a big win over traditional lipstick. |  |
| Wide range of shades available, suitable for natural or brighter looks. |  |
| Versatile formula that can act as both a gloss and a matte finish. |  |
| Reliable for all-day wear and preferred for its convenience and durability compared to regular lipstick. |  |

## Current Prices

| Retailer | Price | Availability |
|----------|-------|-------------|
| Shop JC Emporium | $5.00  | Check |
| Airshop | $7.69  | Check |
| Bed Bath & Beyond | $7.99  | Check |
| BuyMeBeauty | $7.99  | Check |
| Walgreens | $7.99  | Check |
| Walmart | $8.62  | Check |
| Target | $8.69  | Check |
| Instacart | $9.29  | Check |
| Rite Aid | $9.69  | Check |
| CVS (photo) | $9.99  | Check |
| Shoppers Drug Mart | $9.99  | Check |
| JC Penney | $10.79  | Check |
| CVS (photo) | $11.49  | Check |
| eCosmetics | $11.99  | Check |
| Flip | $11.99  | Check |
| Ulta | $11.99  | Check |
| Ulta Beauty | $11.99  | Check |
| Jean Coutu | $12.99  | Check |
| LipstickCenter | $12.99  | Check |
| Market America Brands / Shop.com | $39.74  | Check |

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*About this review: We pulled together findings from professional and user reviews, and cross-referenced them with ShopSavvy's pricing data from thousands of retailers to give you the short version.*