# TLDR Review: Colgate Optic White Whitening Pen

*Published: 2024-10-10 | Updated: 2024-12-18 | Source: https://shopsavvy.com/reviews-tldr/colgate-optic-white-whitening-pen*

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## Product: Colgate Optic White Whitening Pen
**Brand:** _~__~_

## Pros
- Easy-to-use with clear instructions and a convenient pen format.
- Comes with a stand for convenient storage.
- Effective whitening noted, with improvements seen after just 7 days and significant results after 2 weeks.
- No sensitivity or pain reported during use.
- Features a protective overnight shield for teeth.
- Boosts confidence and increases smiling.
- Compatible app provides usage guidance and session logging.
- Easy application without sensitivity, appealing for those with Invisalign retainers.
- Superior to whitening strips for even application across teeth.

## Cons
- Initial activation requires numerous clicks to dispense the product.
- Application can be challenging as teeth need to be completely dry, complicated by saliva.
- Gel texture can be gritty, leaving residue that requires thorough brushing in the morning.
- The clear product makes it difficult to see during application.
- Serum can harden on the brush, complicating future applications.
- Minimal whitening effect for some users, especially near gum areas.
- Uneven results reported, with some areas not showing expected improvement.
- Difficult to capture results effectively in photos due to lighting variations.
- Some users found the serum difficult to remove in the morning.

## Bottom Line

The Colgate Optic White Overnight Teeth Whitening Pen is a convenient and user-friendly solution for those looking to whiten teeth with minimal sensitivity. Its ease of use, along with the accompanying app, provides excellent support for maintaining a whitening routine. However, the product may require a bit of effort to ensure even application, especially due to initial dispensing challenges and the necessity of dry teeth. For those seeking quick and noticeable results, this product offers potential, but the outcomes may vary with darker stains and pre-existing conditions.

## Pros vs Cons at a Glance

| Pros | Cons |
|------|------|
| Easy-to-use with clear instructions and a convenient pen format. | Initial activation requires numerous clicks to dispense the product. |
| Comes with a stand for convenient storage. | Application can be challenging as teeth need to be completely dry, complicated by saliva. |
| Effective whitening noted, with improvements seen after just 7 days and significant results after 2 weeks. | Gel texture can be gritty, leaving residue that requires thorough brushing in the morning. |
| No sensitivity or pain reported during use. | The clear product makes it difficult to see during application. |
| Features a protective overnight shield for teeth. | Serum can harden on the brush, complicating future applications. |
| Boosts confidence and increases smiling. | Minimal whitening effect for some users, especially near gum areas. |
| Compatible app provides usage guidance and session logging. | Uneven results reported, with some areas not showing expected improvement. |
| Easy application without sensitivity, appealing for those with Invisalign retainers. | Difficult to capture results effectively in photos due to lighting variations. |
| Superior to whitening strips for even application across teeth. | Some users found the serum difficult to remove in the morning. |

## Current Prices

| Retailer | Price | Availability |
|----------|-------|-------------|
| DealsXS | $14.77  | Check |
| Bonanza | $17.81  | Check |
| Walmart | $18.96  | Check |
| Amazon | $19.97  | Check |
| Instacart | $19.97  | Check |
| Shop Netscape | $19.97  | Check |
| Colgate | $19.99  | Check |
| Shipt | $19.99  | Check |
| Target | $19.99  | Check |
| bigbigmart.com | $22.42  | Check |
| DiscountToday | $22.42  | Check |
| Uber Eats | $22.98  | Check |
| eCrater | $24.50  | Check |
| Publix Delivery | $27.69  | Check |
| BeautyShop361.com | $28.79  | Check |
| Reasor's | $29.39  | Check |
| Search Wellness Online | $29.96  | Check |
| Bed Bath & Beyond | $29.99  | Check |
| CVS (photo) | $29.99  | Check |
| DoorDash.com | $29.99  | Check |

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*About this review: We pulled together findings from professional and user reviews, and cross-referenced them with ShopSavvy's pricing data from thousands of retailers to give you the short version.*