# LG 86-Inch UA77 Series Smart TV (86UA7700PUA)

*Published: 2026-01-24 | Updated: 2026-01-24 | Source: https://shopsavvy.com/products/lg-86-inch-ua77-series-smart-tv-(86ua7700pua)*

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**Brand:** LG
**Price Range:** $749.99 across 2 retailers

## Pros
- Excellent value for the price, delivering impressive performance and vibrant colors that enhance the viewing experience.
- Very clear picture quality with good brightness and wide viewing angles, suitable for large spaces and professional environments.
- Easy setup process including seamless WiFi connection and smooth integration with devices like DirecTV and Fire TV stick.
- Decent to outstanding sound quality that can often eliminate the need for an external sound bar.
- User-friendly Web OS interface with a numeric pad on the remote, making navigation simpler than some competitors.
- Highly customizable picture and volume settings allow users to tailor their experience.
- Strong recommendation for budget-conscious shoppers who want a large 86-inch UHD 4K TV with smart features and Alexa compatibility.
- Durable build that fits well even in older furniture like armoires, ideal for space-conscious installations.

## Cons
- Black levels, while decent, are less profound than OLED models and occasionally image breakup occurs in dark, fast-action scenes.
- Some lag and slow response reported in the Web OS interface, which can affect smooth operation.
- Imbalance between dialog and loud scene audio, causing jarring volume shifts.
- Cosmetic quirk where the volume display shows a null symbol (∅) instead of numeric values, which can be confusing.
- Occasional failure of automatic HDMI channel switching when using external devices like Fire TV sticks.
- Privacy concern as LG tracks viewing habits without an obvious opt-out option.
- Some users experienced sound connectivity issues with external devices and occasional abrupt changes in picture quality, such as unexpected high contrast or black-and-white scenes during streaming.
- Built-in tutorial voice is reportedly too fast and difficult to understand.
- Customer service and refund process dissatisfaction noted by a few users, though unrelated to the product’s performance itself.

## Last Seen Prices

| Retailer | Price | Availability | Last seen | Store's standard terms |
|----------|-------|-------------|-----------|------------------------|
| [retailers/bestbuy](https://shopsavvy.com/api/redirect/products/9375e205-838e-4cae-7869-09e3f6ba2b26/offers/00074ac3-d111-2085-4c21-6b852b7b5740?source=shopsavvy&medium=product-page) | $749.99  | In Stock | 2026-01-24 (may have changed) | 15-day returns (in store too) · free return shipping · free shipping on $35+ |
| [retailers/lg](https://shopsavvy.com/api/redirect/products/9375e205-838e-4cae-7869-09e3f6ba2b26/offers/1779dcf5-2d00-897e-46cf-9d0e42cd9d60?source=shopsavvy&medium=product-page) | $749.99  | In Stock | 2026-01-24 (may have changed) |  |

*Store terms are each retailer's standard return and shipping policy from ShopSavvy's retailer research; some products and categories differ, so check with the store before buying.*

[See every retailer and the full price history on ShopSavvy](https://shopsavvy.com/products/lg-86-inch-ua77-series-smart-tv-%2886ua7700pua%29)

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