# e.l.f. Power Grip Primer with Niacinamide *Published: 2025-01-31 | Updated: 2024-12-30 | Source: https://shopsavvy.com/products/e.l.f.-power-grip-primer-with-niacinamide* --- **Brand:** e.l.f. **Price Range:** $8.33 - $1300 across 25 retailers ## Price History - Lowest new price we recorded at major retailers (Amazon, Walmart, Best Buy, Target, The Home Depot and Lowes) in the last 90 days: $9.50 at Amazon on Aug 26, 2026. - Range over the last 12 months: $9.50 (Amazon, Aug 26, 2026) to $11.00 (Amazon, Oct 8, 2026). - Based on 4 recorded prices since Aug 26, 2026 for offers sold by these retailers themselves (not marketplace sellers). Summary as of Oct 12, 2026. ## Pros - Effectively holds makeup in place throughout the day. - Provides a glowing finish to the skin. - Highly rated as a favorite primer among users. - Considered the best primer compared to others tried by some users. - Provides a sticky base that enhances the application for other products. - Works effectively in very hot weather conditions. - Offers excellent performance at an affordable price. - Allows foundation to apply smoothly with brushes. - Reduces the amount of foundation needed, optimizing product use. - Performs as well as more expensive alternatives. ## Cons - Leaves a sticky or tacky feel on the skin, even after makeup application. - Creates an extremely shiny finish that may necessitate a powder to reduce it. - Does not blur pores or soften the appearance of the skin significantly. - Tends to run out quickly. - Can result in an oily appearance and diminish makeup, especially around the T-zone. ## Specifications | Attribute | Value | |-----------|-------| | product_name | e.l.f. Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free | | size | 0.8 Fl Oz | | weight | 0.8 oz | | brand | e.l.f. | | ingredients | Includes 4% Niacinamide | | sku | Not Available | | mpn | Not Available | ## About This Product Your skin’s future looks bright—your favorite sticky AF Power Grip Primer is now infused with skin-loving niacinamide to help even out skin tone and brighten while gripping your makeup. This gel-based formula preps and primes your complexion for makeup application while smoothing and brightening the look of dullness. Ideal for all skin tones, it goes on completely clear and creates a dewy finish. All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan and triclocarban. Proud to be 100% vegan, cruelty-free, and Leaping Bunny Certified. Because kindness is chic. ## Last Seen Prices | Retailer | Price | Availability | Last seen | Store's standard terms | |----------|-------|-------------|-----------|------------------------| | [Amazon](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/a51e1696-d2cd-397f-1714-3e22a10e3c02?source=shopsavvy&medium=product-page) | $8.33 | In Stock | 2025-02-22 (may have changed) | | | [supplycenterusa.com](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/ad5333e9-930a-3b44-5ba5-9b25108105c1?source=shopsavvy&medium=product-page) | $8.40 | In Stock | 2025-03-03 (may have changed) | | | [CVS (photo)](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/Mo5on2OU7LFjOfYvpRtm?source=shopsavvy&medium=product-page) | $10.00 | In Stock | 2025-03-03 (may have changed) | | | [DoorDash.com](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/eUSeOx9KPmYeEnAn9BhV?source=shopsavvy&medium=product-page) | $10.00 | In Stock | 2023-04-04 (may have changed) | | | [editorialist.com](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/14362be9-c2b8-9036-7d77-1bb9fee49c4f?source=shopsavvy&medium=product-page) | $10.00 | In Stock | 2025-03-03 (may have changed) | | | [Elf Cosmetics - Source](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/c014f579-0b60-c334-cfc6-6f4b6e947efb?source=shopsavvy&medium=product-page) | $10.00 | In Stock | 2025-03-03 (may have changed) | | | [Flip](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/Revtu5NWDvqZ6BEt6ziP?source=shopsavvy&medium=product-page) | $10.00 | In Stock | 2024-12-30 (may have changed) | | | [Instacart](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/QLpHBDhMqAUDJoWtDJiw?source=shopsavvy&medium=product-page) | $10.00 | In Stock | 2025-03-03 (may have changed) | | | [JC Penney](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/8iSjlFG2G09OAluh5D6P?source=shopsavvy&medium=product-page) | $10.00 | In Stock | 2025-03-03 (may have changed) | | | [Rite Aid](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/WZc7REXQ6uAbZAlPF19z?source=shopsavvy&medium=product-page) | $10.00 | In Stock | 2024-12-30 (may have changed) | | | [Shipt](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/6f68af66-10db-230c-8d5e-dbfcc0e09bbf?source=shopsavvy&medium=product-page) | $10.00 | In Stock | 2025-03-03 (may have changed) | | | [Target](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/4652dc08-93a7-3e4c-0fa5-681f2705e3e9?source=shopsavvy&medium=product-page) | $10.00 | In Stock | 2025-03-03 (may have changed) | 90-day returns (in store too) · free return shipping · free shipping on $35+ | | [Ulta](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/8dxrYyZNLO7UPtiC8eLD?source=shopsavvy&medium=product-page) | $10.00 | In Stock | 2025-03-03 (may have changed) | 60-day returns (in store too) | | [Walgreens](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/o3dlBrW2MxEUUdiepO8x?source=shopsavvy&medium=product-page) | $10.00 | In Stock | 2025-03-03 (may have changed) | 30-day returns (in store too) | | [Walmart](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/63d53ae6-30a3-62ca-f149-c4c585ed85c1?source=shopsavvy&medium=product-page) | $10.00 | In Stock | 2025-03-03 (may have changed) | 90-day returns (in store too) | | [Cloud 10 Beauty](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/645f5e4c-3f83-db4a-0ff1-e6bedabbb518?source=shopsavvy&medium=product-page) | $10.75 | In Stock | 2025-03-03 (may have changed) | | | [Uber Eats](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/b6b19eb2-1e22-9ebf-20da-8b0c283ec8d6?source=shopsavvy&medium=product-page) | $11.50 | In Stock | 2025-03-03 (may have changed) | | | [BEAUTY BAY](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/IqcVarqYTDWSQaOk7yIK?source=shopsavvy&medium=product-page) | $12.00 | In Stock | 2023-06-29 (may have changed) | | | [Bonanza](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/745081e5-a9b0-ce28-a451-9297b661c483?source=shopsavvy&medium=product-page) | $14.84 | In Stock | 2025-03-03 (may have changed) | | | [CTC Health](https://shopsavvy.com/api/redirect/products/H0Xc6gjEn9SGFVggqJWu/offers/d7497c64-5725-c27f-440e-be0912a43ae5?source=shopsavvy&medium=product-page) | $18.19 | In Stock | 2025-02-22 (may have changed) | | *Store terms are each retailer's standard return and shipping policy from ShopSavvy's retailer research; some products and categories differ, so check with the store before buying.* [See every retailer and the full price history on ShopSavvy](https://shopsavvy.com/products/e.l.f.-power-grip-primer-with-niacinamide) --- *About this page: ShopSavvy compares prices across thousands of retailers, aggregates expert and user reviews, and tracks price history to help you make informed buying decisions. Prices are collected from retailer listings; the Current Prices table shows the date each price was last seen.* *Machine-readable access: append `.md` to any ShopSavvy URL, or send `Accept: text/markdown`, to get this page as Markdown. For the same catalogue as structured JSON — product lookup by barcode/ASIN/URL, live prices across retailers, and price history — see ShopSavvy's MCP server at https://shopsavvy.com/agents and the Data API at https://shopsavvy.com/data.*